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8 Inspiring Examples of Successful Print Advertisements
Feb 21 | By:  Categories: Our Blog

Depending on how long you have been running your business, you may have thought the rise of television and the Internet were the end of print media. As you, and many other business owners have noticed, the medium continues to thrive. Although people have been predicting the death of print newspapers and print advertisements for […]

The Best Creative Newspaper Advertisement Ideas Used for Business Promotion
Jan 29 | By:  Categories: Our Blog

Many brands think newspaper and magazine advertising campaigns are ineffective, and that online marketing is the right solution for today’s consumers. On the contrary, there are many benefits of print newspaper and magazine ads that draw customers in and keep their attention longer. From magazine subscriptions to the daily newspaper to direct mail postcards, people […]

How Do Newspapers Influence Buying Decisions?
Jan 15 | By:  Categories: Our Blog

According to study findings, newspaper advertising is the top ranked media source. At every stage, newspapers hold considerable sway with encouraging consumers to make a purchase. All other forms of media (except web sites) diminish in importance when it comes to the purchase decision. How exactly do newspaper ads influence buying decisions? Here’s what you […]

Facts and Myths about Newspaper Advertising
Jan 5 | By:  Categories: Our Blog

For decades, newspapers were the main source for information about world news, local events, and other important and interesting information. It was also the way in which reporters would release information from their sources and contacts for local communities to read. At the beginning of newspaper production, there was a longer delay in the delivery […]

The Secret to Creating a Successful Newspaper Ad Campaign
Dec 13 | By:  Categories: Our Blog

Many businesses stay away from newspaper advertising and print media ads, because they believe the platform has died. On the contrary, the newspaper industry has actually gained momentum with nearly 70 percent of the population still reading newspapers regularly. This is great news for publishers, however, many businesses have still not been able to see […]

Top 20 Creative Print Ads During Christmas
Dec 1 | By:  Categories: Our Blog

Tons of businesses today are focusing all of their attention on digital marketing efforts, but are missing out on the success they could achieve from print media ads and newspaper advertising. Newspaper advert campaigns are a great way to use vibrant images to grab consumers’ attention and convince them of the value and benefits of […]

How Important Is Creativity in Advertising?
Nov 13 | By:  Categories: Our Blog

When it comes to direct mail marketing and advertising, creativity is the most important aspect. It is the most efficient way to create memorable, long-lasting impressions for your prospects, and it is a great way for you to build a fan base faster. How does creative direct mail advertising work? Here’s what you need to […]

The Benefits of Newspaper Advertising vs. Magazine Advertising
Nov 3 | By:  Categories: Our Blog

Both magazine and newspaper ads are still highly regarded as effective mediums for print advertising. They each have their strengths when it comes to getting a message out to a specific audience, and both are still utilized by businesses both small and large as part of a cohesive marketing strategy. That being said, newspapers and […]

Practices for a Successful Direct Mail Campaign
Oct 31 | By:  Categories: Our Blog

Direct mail marketing can be a simple and effective process if you know how to conduct a proper campaign. In an age when communication is more likely to occur over a screen, direct mail has still found a way to flourish. This is because it works, and skilled marketers know it. We’ve discussed some general […]

Creative Direct Mail Marketing Ideas that Boost Response
Oct 18 | By:  Categories: Our Blog

Are you trying to reach more prospects through your direct mail marketing campaign? Have you run out of creative direct mailer ideas? You’ve come to the right place. There are many helpful and creative direct mail marketing ideas that will inspire you to create pieces that have all the right elements to attract prospects and […]