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Where to Position Your Ad in Print Advertising
Jun 12 | By:  Categories: Our Blog, Print Media

Before buying advertising space, businesses that plan to use print media must consider the importance of ad positioning. Making the most of print ad space, such as buying premium space or choosing the right positioning, can expand your company’s overall reach and boost the effectiveness of your ad campaign. Here are some tips about positioning […]

The Strategic Role Newspaper Advertising Plays in Lead Generation
Jun 3 | By:  Categories: Our Blog, Print Media

Lead generation in newspaper advertising is critically important to your success as a business. You need to gain customers to grow your business, and there is no other way to do it than to advertise your business and showcase the benefits of your brand. If you are looking for tips for lead generation through newspaper […]

How Media Buyers Can Help You with Newspaper Ads
May 21 | By:  Categories: Our Blog, Print Media

There are many ways to advertise your products, and countless companies still use newspaper advertising as their primary medium. If you are considering media buying through newspaper, it is important to know all the ins and outs before you get started. Diving into this process without prior experience can be costly, not just in terms […]

Elements of Ad Layouts for Magazine Advertisements
May 10 | By:  Categories: Our Blog, Print Media

When creating your advertisement layout in a magazine, there are some key aspects to keep in mind. It’s not as simple as placing your ad on a page—your ad itself must contain certain qualities that draw readers in and inspire them to act or make a purchase. To prevent your ads in magazines from going […]

Factors That Affect the Cost of Ads in Magazines
May 1 | By:  Categories: Our Blog, Print Media

If you are looking for the right magazine for selling advertising space, there isn’t a one-size-fits-all way. There are several factors that affect the cost of advertisements in magazines, and you can use the following points to help you plan your budget and find the right marketing company to get your ads in magazines. Although […]

Newspaper Advertising Tips: What Makes a Good Ad Layout?
Apr 30 | By:  Categories: Our Blog, Print Media

The goal of an advertisement in a newspaper is to attract your readers’ attention and inspire them to take action. Whether you are using local or national newspaper advertising, your ad layout has a huge impact on its level of success. Here are some good tips for your newspaper advertising layout, and how our newspaper […]

Types of Newspaper Classified Ads for Marketing and Lead Generation
Apr 18 | By:  Categories: Our Blog, Print Media

When deciding on the type of newspaper advertisement to create, the two factors you should always consider are your objective and your budget. Based on these factors, there are specific areas in a newspaper where your advertisements can be placed. If your goal is to save money and reach a specific audience, classified advertisements in […]

10 Reasons to Include Newspaper Advertising into Your Marketing Mix
Apr 3 | By:  Categories: Marketing, Our Blog, Print Media

You may be surprised to learn that purchasing newspaper advertising space is still worth the investment in 2019. That’s because the response rate from customers is consistent, especially when print advertising is used as part of an omnichannel marketing strategy. Here’s why you should incorporate newspaper advertising into your marketing mix. 1. A Massive Audience […]

How to Write Appealing Classified Ads for Newspaper
Mar 21 | By:  Categories: Our Blog, Print Media

One of the most effective and popular ways of selling is through classifieds in local newspaper advertising. Most readers find this section trustworthy, as they turn to the section when seeking jobs, services, and products. Classified ads are short blocks that allow for about 20 words, explaining a product or service for a customer. Since […]

Tips for Writing Your Own Newspaper Ad
Mar 13 | By:  Categories: Our Blog, Print Media

Creating a good advertisement in a newspaper can be more challenging than you think. There are many factors that either appeal or turn away consumers, so it is imperative that you take these things into consideration when you purchase newspaper advertising space. Here are some important tips for newspaper space buyers! Choose Your Newspapers Carefully […]